CLIENT: Universidad Javeriana
PROJECT: RedLogos Branding
DESCRIPTION: The Pensar Institute (a social studies research institute, part of Javeriana University) created a new communications research group without any kind of hierarchies and where all the members could contribute in the same way trying to find common answers and results. That’s why we decided to create a logo that could express the importance of teamwork. It looks like a pinwheel but also like a round table where all the members collaborate in the same direction even they have different points of view.