CLIENT: Trade Commission of Spain in NY – Interiors From Spain
PROJECT: ICFF and HD Expo promotional material
DESCRIPTION: Every year, Interiors From Spain brings Spanish companies to the two most important Interior Design events in the US: ICFF in New York, and HD Expo Show in Las Vegas. In addition, Interiors From Spain has its own stand, where they offer to the visitors information about the companies, their location at the fair and promotional material, like brochures, tote bags and gifts. For 2010, we created their whole communication for these events: videos, brochures, a microsite and print ads in very prestigious magazines like Interior Design, Metropolis, Azure among others. The look and feel had to be similar than previous years, specially about color palettes, red for ICFF and Orange for HD.